In-store display program for Belkin at TELUS retail locations across Canada, from design renders through bilingual, production-ready graphics.
Belkin needed a consistent in-store presence for its products inside TELUS retail locations across Canada, with displays that work in two languages and hold up to daily retail use.
The R&D Dept. ran the program as vendor of record, from directional renders to production-ready, bilingual magnetic graphics and dielines, working with a trusted fabrication partner to deliver a full in-line display program.
Sales results for the program stay with Belkin. Our measure of success was the work itself: a full set of in-store display options, bilingual, production-ready graphics, and one partner accountable for design, artwork and production across a multi-location rollout.